Current Work

The work behind the interface.

Concepts and products that begin with the user’s decision, then connect content, design, development, and measurement around it.

Healthcare Website Concept

Responsive product preview

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Maganda

A premium MedSpa website concept shaped around the questions patients ask before they are ready to book—not around a generic list of treatments.

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Dental Practice Concept

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Dentista

A dental practice website concept built around the question patients actually stall on — what a treatment involves — answered before anyone is asked to book.

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Product

Responsive product preview

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Wito

A booking app for a solo, mobile barber in Grand Rapids. Customers book a haircut, and he comes to them.

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Community Project

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Allegan Assembly

A self-initiated church website built around the questions a first-time visitor asks before deciding to walk through the door.

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